Showing posts with label 2012 Make-up. Show all posts
Showing posts with label 2012 Make-up. Show all posts

Sunday, March 25, 2012

Please Welcome INK Cosmetics Newest Marketing Associate: Ali Lord


 
We are extremely happy to have Ali as a part of our INK...Cosmetics family! Welcome to the team!

XOXO ANNA
CLICK TO ENLARGE IMAGE

WORDS FROM ALI:

Hi! My name is Ali Lord, I am a junior at Washington College in Chestertown, MD. I am currently studying business management with a focus on marketing and hope to continue my education at the Fashion Institute of Technology in New York.  I have always had a deep passion and respect for the beauty and fashion industry and hope to pursue a career in Fashion Marketing one day.

I am more than excited and honored to be INK Cosmetics new Summer Marketing Associate! I find the company truly inspiring and am looking forward to what lies ahead.

Here are a few things about myself:

Favorite spring fashion trend: Floral prints and headpieces! I am currently in LOVE with the spring music festival trends. The vintage inspired pieces are the perfect way to welcome the warm weather. Nothing says spring more than simple denim cutoff shorts, a colorful printed tank or crop top, and a floral wrap headband.

Favorite spring beauty trend: Bright lips. Weather you prefer a red, pink, or coral tone, bright lips are a simple and perfect way to freshen up your entire look for spring.

Must have beauty product: Mascara of course. In my opinion, no makeup routine is complete without mascara. Just one swipe changes the entire effect of the beauty look and brings everything together. It creates that dimension and drama that every girl lusts for!

Why INK? :  I am extremely excited to start my internship with INK Cosmetics. I am inspired by the growth of the company and am honored to be presented with the opportunity to contribute to the INK Cosmetics community. I am eager to take my first step into the beauty and fashion industry and look forward to the valuable learning experiences that lie ahead of me!


--Ali

Thursday, March 22, 2012

The Neverending Story - Inspired Make-up Look by INK Cosmetics

I was hired to work with Ambient Eye earlier this Fall on a creative project for print and was on hold from sharing to submit the work.  I absolutely loved doing this shoot!  Model Jessie Landry was awesome!  She has this innocent and youthful look to her that keeps you wanting more.  I was amazed at her ability to transform without direction. 



I remember watching The Neverending Story when I was younger.  Such a fun and movie!  One that helped unleash your imagination.  If you haven't seen this I recommend you find it and watch.  We are sure you will love it!

IMAGE FROM THE ORIGINAL MOVIE


Make-up Look by INK Cosmetics Celebrity Make-up Artist Anna Castillo


Photographer: Katherine Gaines / Ambient Eye Photography
Model: Jessie Landry
Make-up / Hair: Anna Castillo using INK Cosmetics
Wardrobe: Empress Mess

Photographer: Katherine Gaines / Ambient Eye Photography
Model: Jessie Landry
Make-up / Hair: Anna Castillo using INK Cosmetics
Wardrobe: Empress Mess

SEE ALL THE IMAGES FROM THE SHOOT AT www.inkcosmetics.com under the AMBIENT EYE Portfolio!

GET THE LOOK:

1.  Start with a clean face. Add INK...Cosmetics Foundation Primer your face.  Skip the eye lids.

2.  Apply INK... Shadow Base on the lids.

3.  Using a wide brush and INK... Bronze Palette.  (Top two are blushes - REMINDER:  INK... blushes can be used as shadows as well.  Shadows can be used as blushes or bronzers too!)  Using a fluffy shadow, mix the darker blush with the center lower shadow and blend the color on the lid and under/across the bottom lash line.  Apply the lighter INK...Shadow (lower left) under the brow bone.  Blend!

4.  Line the bottom water line with INK... Eye Pencil in Bright Eyes.

5.  Apply INK...Brown Mascara on the top and bottom lashes.

6.  Use an angled blush brush to add INK...Blush (upper left) right under the cheek bone.


GET INK... at www.inkcosmetics.com
(BRONZE INK...Face Palette)


7.  BE SOCIAL! Finish your look with INK...Cosmetics Socialite Lip Gloss!




GET INK... at www.inkcosmetics.com
(Socialite Lip Gloss)

Have a beauty concern?  Email us!  anna@inkcosmetics.com

XOXO BESOS!


Sunday, March 4, 2012

VINTAGE DOLLS Photo Shoot

I am at a loss for words inregards to my latest editorial, Vintage Doll, shoot by photographer Leonard Poteat.  Leonard asked me to create my vision of doll like make-up looks for this editorial project. I wanted to do something pin-up with our model, Stephanie Llinas and something completely opposite for the other.  More of a china doll meets vintage flower girl concept for model Dyan Lee.

This was my first time working with Darrel Thompson, a talented editorial hair stylist from Virginia.  His work; completely impeccable!  I am hoping to work with all of them again soon!

I used all INK...Cosmetics products on our shoot and you can find our products on my portfolio-website www.inkcosmetics.com.

View behind the scenes videos at www.youtube.com/inkcosmetics.

MODEL: DYAN LEE
PHOTO: LEONARD POTEAT
MAKE-UP: ANNA CASTILLO
HAIR: DARRELL THOMPSON

MODEL: STEPHANIE LLINAS
PHOTO: LEONARD POTEAT
MAKE-UP: ANNA CASTILLO
HAIR: DARRELL THOMPSON

PHOTOGRAPHER: LEONARD POTEAT

CELEBRITY MAKE-UP ARTISTA: ANNA CASTILLO
MODEL: DYAN LEE

EDITORIAL HAIR STYLIST: DARRELL THOMPSON
MODEL: STEPHANIE LLINAS
Hope you enjoy it as much as we did! 

Have a beauty concern?  Ask your questions on this post or email: anna@inkcosmetics.com
XOXO BESOS!
Anna C.

Saturday, December 31, 2011

Make-up Makeover as Clara Bow

My daughter Alycia could not help herself and asked to get in on the 2012 make-up makeovers.  As tiny as she is I did not want to make her look 25 years old it would not have made sense.  So I focused on her face shape and best assets...her eyes!  Then I remembered Keyvn Aucoin did a makeover with Demi Moore as Clara Bow and thought, that's it!  I will dress her up as a little china doll for fun.  So, I searched images of Clara Bow and got to work.



Her first time getting her make-up done.  She did awesome!  This was a blast!  I used all of our products and her garment is one of my pashmina scarves.  The head piece is one of my belts.







Get the Look:

1.  Start with a clean face. Then moisturize.

2.  Cover any dark areas of the skin with concealer.

3.  Use a lighter shade of foundation for a more porcelain complexion all over the face.

4.  Apply translucent powder under the eyes to lighten and catch any fallen shadow.

5.  Add shadow primer all over the lids.  Using a wide shadow brush apply brown shadow on the entire lid.

6.  Take a smaller smudge brush and extend the brown shadow under the bottom lash line.

7.  Add false lashes on the top lash line.

8.  Apply a cream colored pencil on the entire waterline to help make your eyes appear whiter and more pronounced.

9.  Contour the sides of the cheeks with a light brown shadow.  Add the same color to define your brows.

10.  Line your lips with a brown liner.  Extend the liner outside your lip line to help shape for fuller lips.  Fill in the lips with the same liner and add a dark lip gloss on top to finish the look.

Hair:

I just put her hair in a ponytail to keep it back.  Next I pulled her bangs down and made a loop to flip it back.  Tucking them under the headband.  I did the same for her sides.  The tuck make it looks like her hair is short and will keep the style in place.

Photo:

I used my D300s and asked Alycia to get into roll.  AMAZING!

XOXO Besos,
Anna Castillo

P.S. Stay tuned for our full line of cosmetics launch at http://www.shopinkcosmetics.com/ on Jan 1, 2012.  We currently have our Lip Luster Glosses available for sale but at 12:01 AM the entire line will be available!  Happy shopping!

2012 Beauty Makeover by INK Cosmetics

I love my family and take every chance I can get to INK them up with our cosmetics line. My Mother-in-law is visiting for the holidays and, just as almost every woman, she loves cosmetics. Unfortunately, she has trouble with application. So, I thought “Let’s make you over for the New Year and I will post the how too!”






Jane is a beautifully, youthful 54 years young (YES…I am not crazy I got clearance to post her actual age. She owns it!) Her biggest beauty problem area is her under eyes. As we know over time, things start to go south and sometimes under eye areas darken. The EASY fix; an awesome high quality, high pigmented concealer. I used INK…cosmetics’ Duo Corrector in Special – Lite. It is a product with a special coverage concealer on one side and a lite color concealer on the other. Then after using INK…Cosmetics’ Foundation Stick in Sandy on the face and neck, Jane’s face looked years younger. To help lighten the under eye even more, I added a translucent powder heavily under the eye to catch any fallen shadow.

Here is the complete GET THE LOOK instructions:

(* I used all our products which will be available Jan 1, 2012 at our new online shop www.shopinkcosmetics.com, you can use any choice of cosmetics steps will be the same.)

1. Clean and moisturize your face!

2. Apply small amount of a silicone Face Primer to your forehead, nose, cheeks and chin.

3. Use a concealer under your eye and around your nose. Focus on any dark areas you want to lighten.

4. Add Foundation (I prefer a foundation stick) all over the face and neck. DO NOT CAKE ON! Apply with a foundation brush in circular motions to help for a smooth and even coverage. This technique is great for HD.

5. Add a Translucent Loose Powder under the eye. Trick is to tap it on with a clean, unused foundation brush so it is laying on the skin. (You will clean this away later.)

6. Apply a Shadow Base on the eyelids.

7. Apply a bronze colored shadow on the lash line and lid area. Tap the product on do not brush on. You will waste product. Color will be more intense if it is patted on.

8. Add a cream colored shadow under the brow area. Blending the bronze upward.

9. Use an angled liner brush and apply a natural colored shadow to define your brows. If you have trouble making them appear natural, you can use brow stencils for a more precise look.

10. Next, prep your false lashes by measuring them and cutting them to fit your eye shape. Apply false lash with a dark adhesive.

11. Line the entire water line (up and below) with a Jet Black Pencil Liner.

12. Now, sweep away the Translucent Powder with a large fluff brush. I start from the inner nose and twist the brush handle outward to get it all off without messing up any other makeup.

13. Once the lash glue is dry, apply a thin line of liquid liner on the false lash line for a more realistic look. Top with black mascara.

14. Take a small smudge brush and add a brown/brick colored shadow along the lower lash line for a more smokey look.

15. Add a peachy-pink blush to the apple of the cheeks.

16. Line your lips just above your natural lip line to make your lips appear fuller. Fill in your entire lip with the same color.

17. Finish by adding a soft pink gloss for a sexy pout.


After Picture:

I took Jane’s photos in my home office using a Nikon D300S. LOVE!

Picture tip: When your photo is being taken lift your chest, push your shoulders back and push chin forward. This will help elongate the face. I try to be slightly above the individual as well to help prevent shadows.

2012 MAKEUP MAKEOVER PROMO:

I will be gifting 2012 makeup makeovers at the www.wsalonva.com location this Saturday (Dec 31, 2011) with every $25 or more purchase of INK…Cosmetics.

Please join us on Janurary 1, 2012 for our first VIDmercial premier and cosmetics online launch of http://www.shopinkcosmetics.com/!

XOXO Besos,
Anna Castillo